Privacy Policy

1. General Information
This Privacy Policy describes how Merano Nel Cuore — Via Portici 82, 39012 Merano (BZ), Italy — collects, uses, and protects your personal data in accordance with EU Regulation 2016/679 (GDPR). By using our website and services, you agree to the practices described in this policy.

2. Data Controller
The data controller is the owner of Merano Nel Cuore. For any privacy-related enquiries, you may contact us directly at info@meranonelcuore.com or via WhatsApp at +39 349 794 0725.

3. Data We Collect
When you use our website or submit a booking request, we may collect personal information such as your name, email address, phone number, check-in and check-out dates, and number of guests. This data is collected through our contact form, email, WhatsApp, or third-party booking platforms such as Booking.com.

4. Purpose of Processing
The personal data we collect is used exclusively to manage your reservation, respond to your enquiries, send booking confirmations, and communicate relevant information about your stay. We do not use your data for marketing purposes without your explicit consent.

5. Legal Basis
The processing of your personal data is based on the performance of a contract — specifically, your booking — and, where applicable, your freely given consent.

6. Data Retention
We retain your personal data only for as long as necessary to fulfil the purposes outlined in this policy, or as required by applicable Italian and EU law. Once data is no longer needed, it is securely deleted.

7. Data Sharing
We do not sell, rent, or share your personal data with third parties for commercial purposes. Data may be shared only where strictly necessary to process your booking — for example, with Booking.com — or where required by law.

8. Your Rights
Under GDPR, you have the right to access the personal data we hold about you, request corrections, ask for deletion, object to processing, and request restriction of processing. To exercise any of these rights, please contact us at info@meranonelcuore.com.

9. Data Security
We take appropriate technical and organisational measures to protect your personal data against unauthorised access, loss, or misuse. However, no method of transmission over the internet is completely secure, and we cannot guarantee absolute security.

10. Contact
For any questions about this Privacy Policy, please contact us at info@meranonelcuore.com or via WhatsApp at +39 349 794 0725.